Twitter sucks. So maybe this comment was slightly premature when I thought it because after using Twitter, or being forced to use it, for the past couple months I’ve come to realize that Twitter does not in fact suck. It’s pretty great actually. My preconceived notions about this social media site have always been, “I don’t care what you’re doing right now. I don’t care if you’re at the airport unless you’re sitting next to Britney Spears, what you’re eating for dinner unless you’re Bobby Flay, and I definitely don’t care if your child just made a poop in their high chair unless their poop is made of gold (that one’s for Dr. Bret, or @Dr.Bret for us Twitter-ers).
I was wrong. Twitter isn’t for writing about what you’re actually doing right now, that’s what Facebook status updates are for (kidding). Twitter is a community of people sharing information, networking with others who have the same interests, and for connecting with people you would never have the chance to in real life. Twitter is a great way to learn more about whatever industry you’re interested in by connecting you to those who are already in it. By following specific people, you gain access to the best information on whatever tickles your fancy. Instead of scouring the web for articles, all you really need to do is follow the right people and the articles or tidbits of information will come to you.
In the last three months I’ve read more articles and blogs on marketing, public relations and advertising than ever before and a majority of them have been helpful and original. I can honestly say that every time I finishing scanning my Twitter stream I know more about my industry than before. I’m sure everyone has their own opinion about Twitter, but I formed mine before I even tried it. Yet now I have jumped on the Twitter bandwagon and am not getting off anytime soon.
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